Kevin Costner made a big bet on himself and his “Yellowstone”-driven fanbase to make his passion project “Horizon: An American Saga.” But it’s looking like his gamble isn’t paying off.
Released in 3,334 locations, the $100 million western epic – the first of a planned four films with the second chapter coming in August – grossed only $11 million this weekend, on target with its pre-release tracking that projected a $10-12 million start.
But more concerning for “Horizon” is the mixed word-of-mouth the film is receiving from audiences after getting a tepid 40% Rotten Tomatoes score from critics. The film received a B- on CinemaScore and an RT audience score of 69%, decreasing the likelihood that this opening weekend will springboard into a strong Fourth of July result in rural states that could allow it to leg out through the month.
Leave a Reply